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A recent campaign spec for Greenpeace, putting a spotlight on the natural world, and how if we don't take action and make positive steps to saving it, we'll very quickly loose it. The message of the campaign is #ProtectTheLand in a bid to make us more conscious of how we interact with nature.
Conversation starter
This campaign video was designed as a conversation starter - to make us think about nature in more ways than one. Capturing a sequence of beauty shots both of lush green and also wilted landscape is something of a metaphor for "what if". What if we neglect, and what if we love.
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This short video itself will make up a larger series of campaign videos aimed at reminding us what's on our doorstep.
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